Running a franchise business
Turn your passion for soccer into a solid business with a reliable coaching model. Create a successful franchise that expands based on your dedication and abilities. Make sure your soccer coaching franchise thrives by addressing your frequently asked questions.
Why choose a franchise over a start-up?
Running a franchise business has many advantages over starting up a completely new company from scratch. You’ll have access to a proven business model, as well as a well-known name and reputation to trade from. In addition, the need for publicity work will be reduced and, perhaps most encouragingly of all, franchises actually have a better success rate than independent start-ups.
Understanding the key considerations before launching your soccer coaching franchise is crucial for long-term success.
Franchise success factors
As with any business endeavor, there exists an inherent level of risk associated with entrepreneurship, even when supported by a franchise model. Additionally, a thorough understanding of the franchise opportunity is essential for ensuring success in operating your own business.
If you are contemplating a transition into the franchising sector, it is crucial to evaluate several key factors: the nature of the franchise, the individuals you will be collaborating with, the compatibility of the partnership, and your anticipated outcomes. Below are some vital considerations to address before embarking on a successful franchise venture.
How much will it cost to start?
The total investment required to get a franchise business off the ground can vary, but as a franchise owner, generally you are expected to have the funds to pay franchisor fees, purchase costs, your opening inventory and the amount of working capital necessary before breaking even.
For We Make Footballers US, the franchise fee is $17,500 for a territory containing at least 15,000 children aged 4-12, or $30,000 for a territory containing at least 30,000, with additional costs for equipment ($3,000) and launch marketing ($1,250). An estimated $5,000 in additional funds to cover your first three months (see FDD Item 7).
Financing is available, subject to approval, for up to 50% of the initial franchise fee over three years, with a $4,000 financing charge. See our FDD for full disclosure and total cost of investment.
Find out more on our Fees and Funding page.
Will my franchise be profitable?
Results vary. We do not guarantee income, profit or a break-even date. See the financial performance information in our Franchise Disclosure Document. Like any business, a franchise is an investment and comes with risk. You will need to invest time and money, not just in your business, but in yourself and your own development.
How much time will you invest?
Understanding exactly how to start your own business as a franchisee and what is involved in the daily running of a franchise is a must. A We Make Footballers franchise requires a full-time commitment, with you personally managing the business. Where the franchisee is a company, its Operating Principal or a trained manager must manage the business at all times.
Weekday evenings
Weekend sessions
School holiday camps
What should you look for in a franchisor?
When you join a franchise, you will be bound by a franchise agreement, proven business model and specific processes. In order to establish a long and successful relationship, understanding as much as possible regarding the franchisor is essential to ensure they are a good fit for you personally.
Look at how long a company has been in business, their success rates and the existing franchisees network. If there is a remarkably high turnaround rate in franchise owners then ask yourself why that is.
Talk to the franchisor to get a feel of what they can offer and talk to other franchise owners if possible. You could even visit a franchise as a customer to learn more from an end-user perspective. Think about the support and service you require based on your skillset and if the franchisor is able to provide it. The more research and information you gather regarding the franchisor and the business opportunity, the easier it can be to make a decision.
Key factors include:
Business history
Success rates
Training quality
What support will you receive?
Our comprehensive franchise support ensures you're never alone in your business journey.
Training
Coaching support
Comprehensive onboarding
Learn coaching techniques, business operations, and marketing strategies through our detailed training program.
Systems
Tech infrastructure
Integrated business tools
Access cutting-edge management systems to streamline booking, reporting, and customer relationships.
Marketing
Brand support
National and local strategies
Use our proven marketing playbooks and national campaign support to grow your local business. We invest $120k+ each year into our technology and marketing.
Management
Personal guidance
Ongoing support
Up to five hours of individual consulting per year, four dedicated performance meetings per year, five Veo session reports per year, ten group calls per year and access to the end-of-year conference.
What are your business goals?
Before starting a franchise, consider how it aligns with your life goals. Many fail to do this. Is it a career change, a new business venture, or a way to enter a passion-driven industry? Clarity on your short-, medium-, and long-term goals will help ensure your franchise's success.
What success can look like
Understand the different paths to building a successful soccer coaching franchise.
Building a stable local academy
Focus on developing a strong local presence with consistent weekly coaching sessions.
Expanding your coaching network
Scale your business by adding additional territories and developing a broader coaching team.
Building a sustainable business
Develop a franchise that can operate with a management team, allowing you to focus on strategic growth.
Franchise insights
Navigate your franchise journey with clear, honest answers to your most pressing questions.
The franchise fee is $17,500 for a territory containing at least 15,000 children aged 4-12, or $30,000 for a territory containing at least 30,000, plus equipment ($3,000) and launch marketing ($1,250). Estimated total initial investment: $31,199-$53,000 (see FDD Item 7).
A We Make Footballers franchise requires a full-time commitment. You personally manage the business - or, where the franchisee is a company, its Operating Principal or a trained manager manages it at all times.
Results vary. We do not guarantee income, profit or a break-even date. See the financial performance information in our Franchise Disclosure Document.
Our training program includes comprehensive modules on coaching techniques, business management, digital marketing, and child safeguarding. Continuous professional development is a core part of our franchise model.
We provide customized marketing resources including social media templates, local advertising strategies, and targeted campaign support to help you attract and retain young football players.
Need more information?
Our franchise team is ready to provide personalized guidance
Ready to run a proven coaching business?
Transform your passion for football into a sustainable business with our comprehensive franchise support.
