Soccer coaching training for passionate coaches
Every new We Make Footballers franchise owner receives expert training, guidance, and tools to run a thriving coaching business. Transform your love for soccer into a rewarding career.
Soccer coaching training
The We Make Footballers training course will help you develop the skills and confidence you need as a youth soccer coach. It covers everything you need to start running your coaching business.
Our franchises are perfect for anyone interested in taking an active role in grassroots soccer, or for anyone wanting to turn their passion for soccer into their next career move.
Download an information pack or book a call today!
Build your confidence as a youth soccer coach
The payment for your franchise covers the initial training you will receive as a new franchise owner. We have developed our training syllabus using principles inspired by academy systems across Europe and adapted for the US player pathway. Through our training you'll learn to deliver coaching sessions that integrate these techniques. Training is conducted at our Miami offices.
Expert-led curriculum
Proven coaching methodologies
Business development support
What's included in your franchise fee
Your franchise fee includes a complete business-in-a-box: a professional soccer curriculum for ages 4–12, SafeSport and child protection training, access to our Parent Area booking platform and Veo video analysis partnership, a full marketing toolkit with national ad campaigns geo-targeted to your ZIP codes, Canva design templates, and your own local website. You'll also receive a dedicated Franchise Support Manager, weekly mentoring calls, and a growth playbook designed to scale your academy from 50 to 500+ players.
We Make Footballers franchisee training program
As a new franchise owner, you'll join us at our Miami offices for 3 days of in-person training. Following that, you'll also require around 20 hours' remote training to get up to speed.
Ongoing training that never stops
Your franchise journey continues long after initial training. We provide continuous learning to help you grow and improve as a coach and business owner.
Continue your coaching development journey
Ongoing development is a key characteristic of We Make Footballers franchise owners, and we expect to see you progress through the US Soccer coaching license pathway during your time with us. The pathway is managed by US Soccer through the US Soccer Learning Center and takes coaches from their first certification all the way to the professional level. Here is a general overview of the development path you should consider:
Free introductory module and four Grassroots License courses for new coaches
D, C, B, A, and Pro License pathway for competitive and professional coaching
The US Soccer Coaching License Pathway
The US Soccer coaching pathway begins with a free, 20-minute Introduction to Grassroots Coaching module on the US Soccer Learning Center. This is the required starting point for every coach in the United States. It introduces US Soccer's coaching philosophy, the Play-Practice-Play methodology, and the principles of creating positive environments for young players. No previous coaching experience is required. After completing this module, coaches can take any of the four Grassroots License courses (4v4, 7v7, 9v9, and 11v11), each available as a 4-hour in-person course or a 2-hour online course. The courses cover age-appropriate coaching for players aged 4 to 12 and can be taken in any order. Each course costs around $25.
National D & C Licenses
The National D License is the first formal coaching license in the US Soccer pathway, spanning nine weeks of blended learning. It covers all four game models and the six key tasks of coaching. To be eligible, you'll need two in-person Grassroots courses (including the 11v11) and one online course. The D License costs $200–$500. After holding a D License for at least six months, you can progress to the National C License — a four-month course designed for coaches working with competitive youth teams aged U-13 to U-17. The C License costs $1,500–$2,000.
Coaching training sessions, games, and all four game models (4v4 through 11v11)
Leading the player and the team in developmental and competitive environments
Managing the performance environment and personal leadership development
Train to Become a Soccer Coach with We Make Footballers
Download our information pack today to find out how you can train to become a soccer coach and run your own business with We Make Footballers Franchising.
