Soccer coaching training for passionate coaches

Every new We Make Footballers franchise owner receives expert training, guidance, and tools to run a thriving coaching business. Transform your love for soccer into a rewarding career.

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Soccer coaching training

The We Make Footballers training course will help you develop the skills and confidence you need as a youth soccer coach. It covers everything you need to start running your coaching business.

Our franchises are perfect for anyone interested in taking an active role in grassroots soccer, or for anyone wanting to turn their passion for soccer into their next career move.

Download an information pack or book a call today!

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Coaching

Build your confidence as a youth soccer coach

The payment for your franchise covers the initial training you will receive as a new franchise owner. We have developed our training syllabus using principles inspired by academy systems across Europe and adapted for the US player pathway. Through our training you'll learn to deliver coaching sessions that integrate these techniques. Training is conducted at our Miami offices.

Expert-led curriculum

Proven coaching methodologies

Business development support

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What's included in your franchise fee

Your franchise fee includes a complete business-in-a-box: a professional soccer curriculum for ages 4–12, SafeSport and child protection training, access to our Parent Area booking platform and Veo video analysis partnership, a full marketing toolkit with national ad campaigns geo-targeted to your ZIP codes, Canva design templates, and your own local website. You'll also receive a dedicated Franchise Support Manager, weekly mentoring calls, and a growth playbook designed to scale your academy from 50 to 500+ players.

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Training

We Make Footballers franchisee training program

As a new franchise owner, you'll join us at our Miami offices for 3 days of in-person training. Following that, you'll also require around 20 hours' remote training to get up to speed.

Day 1

The first day of our training program centers on our company values, ethos, and coaching philosophy. This session serves as an excellent opportunity to familiarize yourself with the team and connect with fellow franchisees. We prioritize a comfortable learning pace; we do not believe in hurrying the process and aim for you to extract maximum benefit from the experience.

Day 2

On day 2, you’ll move onto learning about how to deliver coaching sessions, safeguarding children and how to recruit and manage your coaching staff. You’ll also learn sales and marketing techniques to enable you to promote your new business within your community and attract new talent. Where available, each day will be fully catered with breakfast, lunch, snacks, tea and coffees throughout the day.

Day 3

This session addresses any topics that could not be covered during the initial two days of training, typically focused on the booking software and finance-related training. Additionally, you will have the opportunity to ask any questions you may have.

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Support

Ongoing training that never stops

Your franchise journey continues long after initial training. We provide continuous learning to help you grow and improve as a coach and business owner.

Mentorship

Direct guidance from experienced coaches who understand the challenges of youth soccer training.

Performance

Advanced tools and techniques to help you analyze and improve your coaching methods.

Development

Regular workshops and resources to keep your skills sharp and your business competitive.

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Qualifications

Continue your coaching development journey

Ongoing development is a key characteristic of We Make Footballers franchise owners, and we expect to see you grow through your coaching certifications during your time with us. You can find more information on our Soccer Coaching Qualifications page, but here is a general overview of the development path and courses you should consider:

FA

Introduction to coaching football course for new coaches

UEFA

Advanced coaching certification for experienced football professionals

Introduction to Coaching Soccer

This new online course serves as the foundational element of the FA’s coaching pathway, replacing the now-discontinued FA Level 1 in Coaching Football qualification. The Introduction to Coaching Football course is tailored for individuals seeking to actively contribute to player development and foster a passion for football. The curriculum includes the following topics, culminating in an online assessment:

- Introduction to First Aid
- Introduction to Disability Football
- Safeguarding Children
- Promoting Respect

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UEFA C Licence

The UEFA C Licence replaces the outdated FA Level 2 course. It aims to foster a true passion for the game among young athletes. Coaches must complete the Introduction to Coaching Football course, as well as the First Aid in Football and Safeguarding Children courses prior to enrollment. This program integrates both in-person and online learning and encompasses the following components:

  • Understanding players and their game

  • Helping players love and learn football through practice

  • Helping players love and learn football through matchday

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Train to Become a Soccer Coach with We Make Footballers

Download our information pack today to find out how you can train to become a soccer coach and run your own business with We Make Footballers Franchising.

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Youth soccer coach instructing a group of children on a green field during practice.