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How to apply
Your path to owning a soccer coaching franchise starts here. Discover the straightforward steps to turn your passion into a thriving business.

Your step-by-step path to franchise ownership
Navigate the application process with clear, supportive guidance. Each step brings you closer to running your own soccer coaching business.
Your essential checklist for franchise success
Download an information pack
This will include all details of the franchise opportunity.
Book a call
Schedule a call with our Commercial Director directly through our website.
Online presentation
We will walk through the opportunity with you in detail and give you a chance to ask any questions. This may be a group presentation.
Franchise Application Form
Once you have decided you would like to move ahead, you will complete an online franchise application form.
1-on-1 online meetings
Once your application has passed our qualification process, we will invite you for a 1-on-1 online meeting with our Commercial Director and CEO Sean Conlon.
Receive Franchise Disclosure Document
We'll send the FDD via your preferred method for review.
Agree Territory & Start Venue Hunt
We will agree the territory that you will operate in and help you start finding venues.
Review and Sign FDD
Once you have fully reviewed the agreement, you will be required to sign the legal documentation prior to training and launch.
Pay Franchise Fee & Initial Training
You will pay your franchise fee and complete initial training, which typically takes five days - two days online and three days in person in South Florida - before you open.
Launch your franchise
After training, get ready to launch your We Make Footballers franchise and start coaching!
Launch your franchise
After training, get ready to launch your We Make Footballers franchise
We're with you every step of the way
Our comprehensive support system ensures you have the resources and guidance needed to launch and grow your soccer coaching franchise.

Ongoing support
Ongoing support includes up to five hours of individual consulting per year, four dedicated performance meetings per year, five Veo session reports per year, ten group calls per year and access to the end-of-year conference.

Territory data mapping
Professional data mapping to analyze your chosen area and identify the best venues. Your territory is individually defined based on the local population of children aged 4-12. Its boundaries, territorial protections and WMF's reserved rights are set out in the Franchise Disclosure Document and franchise agreement.
Launch planning
A detailed roadmap for setting up your soccer coaching business, with clear milestones and actionable steps.
Ongoing support & tech
Access to our booking platform, Veo video partnership, Flowlu CRM, Canva templates and Thinkific coaching training, plus technical support.
FAQs
Get answers to the most common questions about becoming a We Make Footballers franchise owner.
We estimate approximately three months from signing the franchise agreement to opening, subject to completing training and the pre-opening requirements.
No prior coaching experience is required. We provide comprehensive training to help you become a successful soccer coach and franchise owner. Need more guidance? Check out our free coaching resources here.
No. A We Make Footballers franchise requires a full-time commitment, with you personally managing the business. Where the franchisee is a company, its Operating Principal or a trained manager must manage the business at all times.
Initial training typically takes five days - two days online and three days in person in South Florida - and must be completed before you open. We'll agree dates with you after signing.
Our team will work closely with you to identify alternative territories that match your business goals and local market potential.
Still have questions?
We're here to help you find the perfect franchise opportunity.
Ready to start your journey?
Your coaching business, powered by a trusted brand. Take the first step towards soccer franchise ownership.



